Digitization has taken a forward-step in managing the different steps of business operations. Animated explainer video is one of the best solutions for businesses, educators, and content creators living in the twenty-first century’s digital environment. Especially suitable for grabbing the attention, making literally and metaphorically short, dynamic clips are effective as they are rather short, presenting clear messages.
For anyone whether a marketer looking to convince a client to buy a product, a teacher expounding teachings or an entrepreneur in the process of establishing an enterprise, development tools come in handy. This blog post explains what animated explainer multimedia content are, why they are important, and eight tools that can be used in order to easily create one.
What are Animated Explainer Videos?
These videos are brief and tend to be between one and one and half minutes long and the primary icon used is animation. Such videos, which may contain motion graphics, voice overs, background music and occasionally text, are typically used to convey one clear and concise message. It harnesses the potential of the animations and multimedia content for enhanced learning efficiencies, specially for the SCORM compliant learning solutions.
They’re widely used across industries for:
- Product demonstrations
- Educational content
- Marketing campaigns
- New employee orientations or training events
Advantages of Animated Explainer Videos
The popularity of animated explainer videos is driven by their numerous benefits:
- Enhanced Engagement
Animated content is far more catchy than the plain text and raw imagery. The fact that it is set in motion keeps audiences glued from start to finish.
- Simplifies Complex Ideas
In animations, complex information can be divided into smaller parts so that; all ideas can be brought down and illustrated even if they are complicated to understand.
- Improved Retention
It is estimated that the brain retains 80 percent of what is visually experienced compared to 20 percent of what is being read.
8 tools for creating animated explainer videos
Here are the top and best 8 tools for creating amazing animated explainer videos:
- Powtoon
Powtoon is ideal for anyone regardless of how much experience they have in drawing or designing. The software provides a WYSIWYG editor where users can use items such as templates and drag-and-drop features with business, education, and personal economic impacts. You can easily work with characters, animations and transitions to develop what you need.
– Best For: Marketing oriented business-like videos and presentations
– Cost: It is free, and paid solutions start from $19 per month.
- Vyond
More specifically, Vyond developed as an animated explainer video platform that focuses on using character driven narratives to create high quality videos. That serves to design the HR training videos, explainer contents, and e-learning modules.
– Best For: Character-based animations
– Cost: Starting at $49/month
- Animaker
Animaker has a do-it-yourself model of making animations with its assistance of character, setting, and outlines. It is easy to use which falls well with beginners and it has the ability to do both video and GIF.
– Best For: Mild informative and entertaining animations
– Cost: It is free with paid options that cost $10 per month.
- Toonly
Toonly is the niche software used to develop simple cartoons for creation of explainer videos. This kind of interface allows for complete novices in creating scenes to be able to perform this with just dragging and dropping items like in the SCORM compliant learning solutions.
– Best For: Cartoon-style animations
– Cost: Price differentiated only by the package, which ranges from $67 for a one-time fee.
- Moovly
Moovly is simple to use, but also gives you almost full control over your production of explainer videos, infographics, presentations, and more. It links well with stock media libraries to make it even more convenient to use.
– Best For: Marketing and branding videos
– Cost: Basic is free and professional plan from $24.92 per month.
- Renderforest
Renderforest is a SaaS tool that provides features for video making as well as logo and website design. The templates help one to make professional and classy explainer videos in not more than five minutes.
– Best For: Quick, polished videos
– Cost: It is free with paid subscriptions starting at $6.99 per month.
- Biteable
Biteable is targeted at those users who begin their cooperation with an animated explainer video, as it proposes numerous prepared designs. It has a basket of clip libraries, animation, and audio choices.
– Best For: Social media content
– Cost: There is a free version with paid options that start at $19/month.
- Doodly
Doodly is aimed to create whiteboard animations. It allows users to create hand-drawn explainer videos for either instructional or corporate purposes using a simplified drag and drop editor. Hence, is widely used in creation of SCORM compliant learning solutions.
– Best For: Whiteboard animations
– Cost: Single payment starting at $39
Summing Thoughts
Animated explainer videos are one of the best tools to use to enhance knowledge transfer, engagement, and accessibility. Powtoon, Animaker, Toonly, etc. are easy to use and provides an opportunity to create professional animation without having design skills. All the platforms mentioned above are different and you can find the one that meets your needs, your budget and your creativity.
With animated explainer videos, your message becomes easier to understand and you are able to impact your audience in a richly memorable manner. Begin using these tools today and turn your concepts to wonderful narratives on the web!
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